Discover the Asian nutraceuticals market at Vitafoods Asia 2019



In a region where natural remedies are deeply rooted in culture, accelerated demand for nutraceuticals continues across Asia. Collectively worth some USD 35 billion, the three biggest consumer markets for nutraceuticals are those that have rapidly ageing populations: Japan is the most established market; China is the fastest growing market; and South Korea is the third largest market. Other up and coming markets are India, Vietnam, and Indonesia, all of which hold much potential.

We welcome you to Singapore, one of the key cities globally for functional food and beverage research and development, to attend Vitafoods Asia 2019 from 24-25 September 2019. It is the only nutraceuticals event in Asia to offer end to end insights into the entire nutraceuticals supply chain - from research, to product formulation and commercialisation, through ackaging, and brand development.

With over 5,500 visitors from 60 countries, mainly from the Asia Pacific region, the Vitafoods Asia Exhibition features over 350 suppliers. For the first time at the exhibition, there is a Market Entry Hub where one can obtain expert advice on almost any aspect of the different market entry regulations throughout Asia. The Vitafoods Asia Conference will present a series of summits covering the five key themes shaping the nutraceuticals industry in the Asia Pacific region. There will be ample time to network with decision-makers and buyers from across the region at both the conference and the exhibition.




Nutraceuticals are used across Asia to address matters of healthy ageing, maternal and child health, joint health, obesity, cardiovascular issues, and calcium deficiencies. Digestive health, diabesity, immunity, and sports nutrition hold the most promise for accelerated growth.

Healthy ageing is by far the biggest category of growth for nutraceuticals in Asia. By 2030, over 60 per cent of the world’s population, some 500 million people will be aged 60 or above in Asia[1]. Gain in-depth knowledge of the Asian market for healthy ageing at the Life Stages Theatre at the Vitafoods Asia exhibition.

A popular approach for seniors to easily maintain their health without changing their food habits, is that of putting a nutritional twist on traditional foods. In Japan, the largest market in this category, developing such products mean the use of packaging that makes the food easily accessible to the elderly. At Vitafoods Asia, the Japanese pavilion will feature organisations including JAAN (Japanese Society of Anti-Aging Nutrition), Japan Bio Science Laboratory, and the Japan External Trade Organization.

The digestive health category in Asia is being driven by new research, as investigations are ongoing into individual probiotic strains, prebiotics and synbiotics. At Vitafoods Asia, the Omega-3 Resource Centre will helps visitors to discover products in development and introduces innovative omega-3 businesses that can offer solutions to most needs. At the centre, further insights via iPad presentations are also available.  Additionally, the Probiotics Resource Centre will help promote better understanding probiotics, from the latest breakthroughs in probiotic technology, to new product development, consumer analysis and market trends.

Obesity is on the rise in Asia, especially among Korean males[2]. In fact, a third of Korean adults are overweight or obese. This is impacting the high prevalence of cardiovascular disease, diabesity, and high blood pressure in Koreans and is driving growth in the lipid nutrition market.

Korea is also an example of how, over the past few years, there has also been a significant trend of using local herbal supplements, such as ginseng and turmeric, for their natural benefits. Koreans prefer herbal medicines because they lack toxicity and are affordable. Today, traditional Korean ginseng is distributed in liquid, powder and capsule form. It is said to offer energy, a normalizing effect, and reduce stress, in addition to boosting overall health. You will discover many such key ingredients or branded finished products at Vitafoods Asia.

To Asians, the provenance of nutraceuticals is important, particularly to Chinese consumers. Although currently 95% of nutraceuticals sold in China are manufactured locally, there is a growing preference for supplements that are co-owned with brands manufactured in Australia and New Zealand, for example. Such supplements are perceived by Chinese consumers to be premium, clean, green, safe and secure. Buyers can explore the provenance of suppliers at Vitafoods Asia, as in 2019, new international pavilions will feature suppliers from Australia, Belgium, China and Latvia.

Women, particularly businesswomen in Indonesia, Thailand, Vietnam are fuelling demand for nutricosmetics. In favour, across the Asia Pacific region, are botanicals, and moreover, those that are locally grown, for example, coconut, or aloe vera in Thailand, and herbal remedies from Indonesia.

Sports nutrition continues to be of interest for manufacturers and consumers in Asia. Growth markets include China, India, Hong Kong and Singapore, for example, and consumer preference leans to that which is botanical. At Vitafoods Asia, you can taste and vote for the best tasting functional foods and beverages at our Tasting Centre, or explore new products at the New Products Zone.

CBD products are an emerging category. In 2018, Japanese authorities approved the sale of imported CBD products in Japan for the first time and highly informed Japanese consumers have shown interest in CBD oils particularly, closely followed by e-liquids. GenCanna is a key exhibitor at Vitafoods Asia in this category.

Asians are also avid consumers of technology and are using for example, applications from exhibitor Monteloeder, to build insights to support personalised nutrition solutions. Continued innovation means that the category of personalised nutrition is experiencing growth.

To participate in the summits and to explore our ever-growing exhibition, register now for Vitafoods Asia 2019 at vitafoodsasia.com.

 

Artikel Lainnya

  • Mar 30, 2020

    Penggunaan Cokelat Compound dalam Pengembangan Produk Baru

    Jika ingin mendesain produk yang tahan terhadap panas, perlu dicari keseimbangan antara produk tidak cepat leleh pada penyimpanan dengan temperatur tinggi, tapi juga tidak terlalu waxy untuk flavor release yang optimum. Pertimbangan juga dapat didasarkan pada seberapa tebal cokelat compound tersebut diaplikasikan. Jika diaplikasikan tipis pada keik yang lunak, sifat waxy bisa dianggap tidak krusial. ...

  • Mar 29, 2020

    Lemak dalam Produk Pangan

    Lemak di antaranya memengaruhi produk dalam banyak hal, tapi tidak terbatas pada: tekstur, ketahanan terhadap panas, mouthfeel, dan flavor release. Salah satu karakterisasi lemak yang umum digunakan adalah kadar padatan lemak atau solid fat content (SFC). Nilai SFC menunjukkan kadar padatan lemak pada temperatur tertentu, sehingga memengaruhi tingkat kekerasan dan melting behavior dari produk. ...

  • Mar 28, 2020

    Tantangan Reformulasi

    Mendesain ulang produk pangan di industri kerap kali menemui tantangan di antaranya anggaran, penerimaan konsumen, mempertahankan cita rasa, serta pasokan bahan. Dalam pengembangan produk, perubahan kecil dapat secara signifikan memengaruhi rasa, tekstur, aroma, atau penampilan. Di sinilah keahlian teknis dan pengujian konsumen sangat dibutuhkan. ...

  • Mar 27, 2020

    Reformulasi Produk Pangan

    Reformulasi produk pangan ialah mendesain ulang resep produk pangan olahan yang ditujukan untuk konsumsi sehari-hari dengan tujuan utama untuk meningkatkan profil gizinya. Konsep reformulasi produk pangan pada awalnya didasarkan pada penargetan bahan pangan tertentu khususnya gula, garam, dan lemak jenuh, yang dianggap berbahaya bagi kesehatan dalam jumlah berlebih. Pada tahun-tahun terakhir, konsep reformulasi semakin berkembang karena disadari bahwa proses mendesain ulang produk pangan juga dapat memiliki manfaat kesehatan tambahan. ...

  • Mar 26, 2020

    Perubahan Sistem Pangan Global

    Perubahan dari sistem pangan global diikuti dengan perubahan pola konsumsi masyarakat menjadi salah satu faktor yang terkait dengan masalah kesehatan. Steven menjelaskan, tantangan kesehatan masyarakat saat ini adalah bekerja sama dengan industri pangan untuk berkomitmen memberikan pasokan pangan yang menyehatkan dan produktif secara ekonomi. ...

Viagra Pills Nz , Viagra Online Nz viagra online nz Kamagra Onde Comprar,Onde Comprar Kamagra No Brasil,Kamagra Gel Onde Comprar comprar kamagra CIALIS PAS CHER,CIALIS GENERIQUE,CIALIS 20MG cialis pas cher cialis 5 mg,cialis pris,cialis online,cialis 5 mg pris cialis pris kamagra gel,kamagra sverige,kamagra online kamagra gel Viagra Resepti,Viagra Resepti Virosta,Viagra Reseptivapaa viagra resepti Kamagra Jelly Kokemuksia kamagra jelly

kamagra gel kamagra schweiz KAMAGRA QUE ES,KAMAGRA GEL QUE ES,KAMAGRA 100 MG QUE ES,KAMAGRA ORAL JELLY QUE ES,KAMAGRA 100MG kamagra 100mg Cialis Prijs Belgie,Cialis Prijs Apotheek,Cialis Prijs Apotheek Belgie cialis belgie levitra belgie,levitra kopen,levitra generiek levitra belgie Levitra Kopen,Levitra 20mg,Levitra Bijwerkingen,Levitra Ervaringen,Levitra 20 Mg Kopen levitra kopen Levitra 10 Mg Kopen,levitra 10 Mg Ervaringen,levitra 10 Mg,levitra 10 Mg Bayer levitra 10 mg kopen

Kamagra Jelly Nz ,Kamagra Gel Nz ,Kamagra Auckland kamagra jelly Levitra Nz,Buy Levitra Nz,Levitra Online Nz levitra nz Levitra Nz,Buy Levitra Nz,Levitra Online Nz levitra pills nz Cialis NZ cialis nz Kamagra Onde Comprar,Onde Comprar Kamagra No Brasil,Kamagra Gel Onde Comprar Kamagra comprar Kamagra Gel Efeitos,Kamagra Gel Efeitos Secundarios,Kamagra Gel 100mg kamagra gel

Viagra Resepti,Viagra Resepti Virosta,Viagra Reseptivapaa viagra resepti Levitra Vademecum,vademecum Levitra Generico,levitra 5 Mg Vademecum levitra vademecum KAMAGRA QUE ES,KAMAGRA GEL QUE ES,KAMAGRA 100 MG QUE ES,KAMAGRA ORAL JELLY QUE ES,KAMAGRA 100MG kamagra 100mg Cialis Prijs Belgie,Cialis Prijs Apotheek,Cialis Prijs Apotheek Belgie cialis belgie CIALIS PAS CHER,CIALIS GENERIQUE,CIALIS 20MG cialis 20mg Super Kamagra Belgique,Super Kamagra Avis,Super Kamagra Effet Secondaire kamagra belgique